Saturday, January 3, 2015

Realtors Cash In With Summerlin Recognition Program

It took a little bit of due diligence for RE/MAX Central Realtor Anne Coming, but it really paid off.  As the winner of the 2014 Summerlin Realtor Appreciation Program, Coming received a check for $5,000. But first she put in the work to learn about the newest homes in Summerlin.

"Naturally, I am always happy when new homes are offered for sale,” said Coming.  “As an NAR Green Designated Realtor, I endeavor to sell energy efficient homes offering the latest technology.  Also, very interesting to me was the new Downtown Summerlin as I love to shop!" 

Coming now has plenty of cash to take to Downtown Summerlin.  She also plans to contribute to her favorite charity. It’s the icing on the cake for a program she says was, “well planned” and offered a “thoughtfully structured presentation.”

“With so much developing in Summerlin we really wanted to give realtors an inside look at the community and educate them about the master-plan,” said Danielle Bisterfeldt, director of marketing for Summerlin. “And of course, the ultimate goal is to sell homes.  We thought a $5,000 incentive was a good idea.”

Bisterfeldt revamped the program for 2014 in an effort to include an educational component as well as an incentive to sell Summerlin homes.  More than 500 realtors attended one of several seminars offered last year. Each included an historical overview of the master-planned community, details about the newest neighborhoods and a behind-the-scenes look at the still-developing Downtown Summerlin. To qualify for the $5,000 drawing, Realtors took a short online test and sold at least two new Summerlin homes.

“To ensure we are offering what best meets the needs of Realtors, we will continue to consider their input to evolve and grow the program in the coming year,” said Bisterfeldt.

Realtors can receive updates by opting into the Summerlin Realtor database at

“I'd definitely encourage local agents to attend this program next year,” said Coming.

PHOTO CAPTION:  RE/MAX Realtor Anne Coming received a $5,000 check last month as the winner of the 2014 Summerlin Realtor Appreciation Program. The check, presented by Summerlin representatives, Jenni Pevoto and Danielle Bisterfeldt, is courtesy of The Howard Hughes Corporation, developer of the master-planned community.

About Summerlin:
Developed by The Howard Hughes Corporation, Summerlin began to take shape in 1990 and has ranked in the country’s top 10 bestselling master-planned communities for nearly two decades. Located along the western rim of the Las Vegas valley, Summerlin encompasses 22,500 acres with approximately 6,000 acres still remaining to accommodate future growth within the master plan. The community is currently home to more than 100,000 residents who enjoy an unparalleled list of amenities. These include more than 150 neighborhood and village parks, more than 150 completed miles of trails, 22 public and private schools, 14 houses of worship, nine golf courses, shopping centers, medical and cultural facilities, business parks and dozens of actively selling floor plans. Homes are available in a variety of styles – from single-family homes to townhomes and condominiums– priced from the $300,000s to more than $1 million. Custom homesites in The Ridges are priced from the $400,000s. Luxury apartment homes offer monthly rents starting from the $900s. Visit for more information.

About The Howard Hughes Corporation®
The Howard Hughes Corporation owns, manages and develops commercial, residential and mixed-use real estate throughout the U.S. Our properties include master planned communities, operating properties, development opportunities and other unique assets spanning 16 states from New York to Hawai‘i. The Howard Hughes Corporation is traded on the New York Stock Exchange as HHC and is headquartered in Dallas, TX. For additional information about HHC, visit

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